Kolkata, 25th January, 2025: Mukharochak, celebrated its Platinum Jubilee with a grand event that epitomised its legacy of trust, quality, and love. The event was hosted at Mukharochak Factory & Garden Premises, Gobindapur, Langalberia, Kolkata, and was marked by the official launch of a Special Cover with My Stamp, in collaboration with the Department of Posts, Government of India. Adding to the grandeur of the occasion was the unveiling of Mukharochak’s latest product innovation, "Instant Bhelpuri," by the brand’s esteemed ambassador, Koel Mallick.
The celebration was graced by the esteemed presence of Hammad Zafar, Indian Postal Services (IPoS), Director of Postal Services, Kolkata Region; Koel Mallick, Renowned Actress, Brand Ambassador, Mukharochak; Sreeradha Bandyopadhyay, Renowned Singer; Mir Afsar Ali, Former RJ, Musician cum Creator; Pranab Chandra, Owner, Mukharochak; Pratik Chandra, Business Head, Mukharochak; and Sanghita Chakraborty, CEO, Mukharochak. The celebration reflected on Mukharochak’s incredible journey of over seven and a half decades, from its humble beginnings to becoming a household name loved across generations.
Mukharochak’s milestone event celebrated not only its legacy but also its remarkable evolution from a small-scale snacks venture to an industry leader. Known for its innovation while staying true to its core values of quality, health, and customer satisfaction, Mukharochak has become a household name both in India and abroad. Like each year, the event was hosted by the ever-charismatic Mir Afsar Ali, adding his signature charm to the celebration. The day highlighted the brand’s journey through iconic products and moments that have shaped its success. Renowned singer Sreeradha Bandyopadhyay graced the occasion with two mesmerising opening songs. A key highlight was the unveiling of the Special Cover with My Stamp, a tribute to the founders of Mukharochak in collaboration with the Indian Postal Department, symbolising Mukharochak’s enduring bond with its customers and its commitment to quality, trust, and love.
Another exciting moment of the event was the launch of "Instant Bhelpuri," Mukharochak’s latest offering that brings the authentic flavours of Bengal’s iconic street snack to consumers in a convenient, ready-to-mix format. This innovation reaffirms the brand’s commitment to delighting its customers with products that blend tradition and convenience.
On this occasion, Koel Mallick, Brand Ambassador, Mukharochak, said, “It’s an absolute honour to be part of this momentous occasion celebrating the completion of Mukharochak’s Platinum Jubilee. As I mentioned earlier, Mukharochak for me is more than just a brand; it’s a treasure trove of childhood nostalgia and a representation of Bengal’s pride. The launch of "Instant Bhelpuri" is a reflection of Mukharochak’s ability to innovate while staying true to its roots. This Special Cover is a befitting tribute to the trust and love the brand has gained over the years. I look forward to continuing this beautiful journey with Mukharochak as we celebrate its legacy and its enduring commitment to excellence.”
Speaking on this occasion, Pranab Chandra, Owner, Mukharochak, said, “Reaching the milestone of 75+ years has been a journey of passion, dedication, and a sheer commitment to quality. Today’s launch of the Special Cover with My Stamp is a tribute to our ancestors and to our valued customers, whose love and trust have been our driving force. With the unveiling of "Instant Bhelpuri," we are thrilled to bring yet another delightful experience to our consumers. Mukharochak has always been about quality without compromise. We look forward to continuing to delight taste buds while ensuring health and happiness in every bite.”
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