TVS Raider Celebrates 1 Million Sales Milestone with Launch of New Variant
October 28, 2024: TVS Motor Company (TVSM), a leading global automaker that operates in the two and three-wheeler segments, today announced launch of a new variant the TVS Raider iGO to celebrate surpassing one million sales milestone for this brand. TVS Raider is the most awarded and tech loaded 125 cc motorcycle, that has redefined industry standards since its launch.
The newly launched TVS Raider boasts of the “boost mode”, a category first feature enabled by iGO Assist technology. To commemorate this milestone, the TVS Raider has launched the fastest 125 cc motorcycle in the segment, further exemplifying its commitment to cutting-edge technology. The variant features a stunning new Nardo Grey colour complemented by red alloys, along with an upgraded reverse LCD Connected cluster packed with over 85 connected features. This combination enhances the motorcycle’s sporty and premium appeal, ensuring exciting , safe and connected ride.
The TVS Raider equipped with iGO Assist delivers the class leading torque of 11.75Nm@6000rpm. The iGO assist also enables rider with an acceleration from 0 to 60 km/h in just 5.8 seconds with its first-in-segment feature, the boost mode. In addition there is a 10% improvement in fuel efficiency, thus providing an unparalleled and thrilling riding experience like never before!
Speaking of the new launch, Aniruddha Haldar, Senior Vice President - Head Commuter Business and Head Corporate Brand & Media, TVS Motor Company, said, "TVS Raider just got even more WICKED. The segment first Boost mode delivers additional 0.55 Nm of torque and 10% improvement in fuel efficiency. Our GenZ riders care most about the acceleration and mileage and the new TVS Raider delivers on both. Also the snazzy Nardo grey colour, paired with red alloys will continue to set apart the style quotient of our riders. It’s this unrelenting focus on delighting our riders that has ensured that the TVS Raider has already surpassed a 1 Million count in the shortest period. This kind of brand love is humbling and energizing.”
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