Kolkata, 29 August 2024: Axis Bank, celebrated ‘World Senior Citizen Day’ by felicitating its senior citizen customers across its 5430+ branches pan India. As a part of the celebration, Axis Bank raised awareness about the best available investment options for them such as Mutual Funds, Systematic Investment Plans (SIPs), Term Deposits (TDs) and other specialized financial services.
The Bank apprised senior citizen customers about its "Silver Lining Program", a comprehensive suite of offerings, specifically curated to address the banking requirements of the elderly.
Speaking on the occasion, Arnika Dixit, President & Head – Branch Banking said, “At Axis Bank, we believe that serving our customers goes beyond providing financial services. This initiative reflects the deep respect and commitment that we have for senior citizens, the backbone of our society. They have contributed to building a strong ecosystem for future generations, and it is our turn now to give back and take care of them. By supporting and providing them with a convenient and seamless banking experience, with products that are customized for them, we aim to fulfil all the necessities and requirements they have at this stage of their lives.”
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