30 April 2024: Tanishq, India’s largest jewellery retail brand from the house of Tata presents Rivaah, a dedicated wedding jewellery sub-brand. Rivaah caters to wedding customers offering stunning jewellery pieces that are thoughtfully crafted to resonate with the diverse design sensibilities of the modern brides across West Bengal. Tanishq's Rivaah stands as a beacon of elegance and tradition, offering jewellery that transcends the boundaries of celebration through its exquisite craftsmanship that narrates stories of quality, ethics, celebration, and well-being.
Rivaah's commitment extends beyond merely providing jewellery; it intertwines with each bride's unique journey. Rivaah caters to meticulously crafted collections that stand as the preferred choice for modern brides across India . The bridal trousseau range from Rivaah is skillfully crafted to be a reflection of the rich, timeless traditions and exquisite craftsmanship that adorn the brides and make them feel cherished on their special day. Rivaah boasts an extensive collection comprising Plain gold, Antique Gold, Diamonds, Glass Kundan, and Polki and Gold with stones with modern yet regional designs, ensuring that every bride finds the perfect adornment to complement her beauty on her special day.
Beyond the grandeur of the main wedding ceremony, Rivaah presents an exquisite array of jewellery suited for every facet of the joyous occasion, from the vibrant Haldi and Aiburobhaat to the lively Reception. Tanishq’s diverse range of products tailored for Bengali brides, includes products like Bala, Sakha, Loha, Pola, and a huge range of neckwear options ranging from elegant chokers to elaborate necklace sets, sita haars, and mantashas.Bengali brides can adorn themselves in resplendent gold for the Aiburobhat, embrace the essence of Bengali culture with traditional pieces during the Biye, and illuminate the grand reception with a touch of diamond brilliance from Rivaah by Tanishq. With a network of 32 stores spread across Bengal, the stores are accessible to brides across the region.
With the ongoing wedding season and volatile gold prices, Tanishq’s ‘Gold Exchange Program’ promises customers the optimal value for their gold assets. This policy offers a gateway to transform old gold into exquisite new designs by Tanishq, perfect for adorning on one's significant day. Customers can avail 100%* value on old gold purchased from any jeweller in India of 22KT and above. In addition, customers can also make use of an exciting offer wherein they can avail 18% fixed making charges on gold wedding jewellery*. The offer is valid for a limited time period* only.
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