Professional Haircare Startup, iluvia Secures Undisclosed Amount in Series A Funding from Fireside Ventures and Multiply Ventures




The funds will be directed towards amping up talent acquisition, bolstering research & development and amplifying brand marketing

Kolkata 27 February 2024: iluvia, a professional haircare brand under Renaura Wellness Pvt. Ltd., has secured a Series A funding from Fireside Ventures and Multiply Ventures. This investment represents a crucial milestone for the organisation as it will play a pivotal role in the company's efforts to assemble a high-caliber team and to fuel its brand expansion initiatives.

Founded by Nishant Gupta and Palash Pandey, both alumni of Vellore Institute of Technology (VIT), iluvia was created from a passion to deliver the best in self-care. The brand’s Research & Development division focuses on developing a diverse product portfolio tailored to professional haircare needs, including the development of India’s first Hard Water Shampoo. Initially incubated at VIT, Renaura Wellness later secured funding from Startups Club Incurator Network (SCIN).

Speaking on the milestone, Nishant Gupta and Palash Pandey, Co-founders, Renaura Wellness Pvt. Ltd. said, "This investment validates our vision and fuels our mission to revolutionize the professional haircare industry. With this funding, we are empowered to bolster our R&D investments while further expanding our product offerings with innovative and unique solutions for professionals as well as consumers. With Series A closed, our aim is to ramp up talent acquisition and expand our team by recruiting skilled professionals who share our passion."

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