Kolkata, 2nd August: The distinct Kolkata-based “Chanachur” brand Mukharochak, opened its latest outlet near Phoolbagan Pantaloons, promising a scrumptious experience for all with an unwavering commitment to taste and tradition. Mukharochak has been weaving flavoursome “snack tales” since its inception in the year 1950. Besides being an iconic “Chanachur” brand, this time they introduced a lip-smacking savoury menu comprising of the pure, “Desi Ghee”-fried sweets, Samosas, Kachori, Peas Kachori along with an array of several other mouth-watering sweets and snacks items.
The event was graced by eminent dignitaries like Atin Ghosh, Deputy Mayor of Kolkata; Mir Afsar Ali, Renowned Radio Jockey, Actor & Comedian; Surojit Chatterjee, Renowned Singer & Songwriter, Indrajit Lahiri (Foodka) along with Pranab Chandra, Owner of Mukharochak.
Mukharochak upholds an age-old legacy with its premium quality varied packaged snacks for 74 years now. With their market footprint spanning generations, Mukharochak celebrated its rich heritage, which traces its roots back to the humble beginnings of selling Chanachur. With a legacy steeped in tradition and taste, Mukharochak unveiled a new chapter of culinary excellence. The brand, as always, is determined to serve quality food with unparalleled taste and the goodness of “Pure Desi Ghee” in each of their newly introduced sweet and savoury delicacies. Mukharochak's outlets will be a one stop destination to serve the signature products from different parts of Bengal and India like Mihidana, Sitabhog, Langcha, Malpoya, Kalo Jaam, Chhanar Jilipi, Rasagolla, Soanpapri, Laddu, Khaja, Pera, Narkel Naru to mention a few. Another very unique and contemporary concept is the introduction of Vegetarian Traditional Indian Thali made from Pure Desi Ghee. In order to cater customer satisfaction the company has brought a bundle of snacks products through their range of Assorted gift boxes.
During the occasion, Pranab Chandra, the owner of Mukharochak, said, “The legacy of Mukharochak began with Chanachur, and we are happy with our roots. Our journey has been one of passion, dedication, and an unwavering commitment to our valued customers. With the love and support we received over the years, we expanded our offerings while staying true to the heritage that defines us. The introduction of samosas, kachoris and peas kachori will further cement Mukharochak's reputation as a brand that cherishes authenticity and taste above all else."
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