12 May 2023: Sony India today announced the new BRAVIA XR A80L OLED series powered by the Cognitive Processor XR. The newly launched OLED TV series takes vision and sound to the next level with the ingenious Cognitive Processor XR that thinks like a human brain offering a complete immersion in an experience that thrills and moves you and feels just like the world around us. In addition to best-in-class, ultra-realistic picture quality, full of lifelike contrast, the new Cognitive Processor XR also offers incredible sound with Sound-from-Picture reality.
1. Next Gen Cognitive Processor XR – Made to Entertain, providing a revolutionary experience that completely immerses viewers in their favorite content
2. Feel more depth and texture with pure blacks and peak brightness with XR OLED Contrast Pro
3. With the latest XR 4K Upscaling, XR Clear image and XR OLED Motion technology enjoy 4K action that stays smooth, bright, and clear with no blur
4. Packed with Triluminos Pro technology that delivers natural shades in every detail and the X-wide angle offers beautiful colors from any direction
5. Enjoy superfluid Google TV user interface with handsfree voice search offering endless entertainment through 10,000+ Apps & games along with 700,000+ Movies and TV series. It also works seamlessly with Apple AirPlay2 and HomeKit
6. A high impact gaming television, offering best-in-class gaming experience with Auto Genre Picture Mode and Auto HDR Tone mapping features along with HDMI 2.1 compatibility, 4K 120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM)
7. With Handsfree voice search feature, you can interact with the TV to play your favorite shows and movies
8. With A80L, Game Menu feature allows you easily access gaming status, settings and gaming assist functions all in one place
9. A80L series now comes with BRAVIA CORE, to enjoy the largest collection of IMAX enhanced movies with highest quality Pure Stream™ upto 80mbps
10. Explore an array of fun new TV experiences with BRAVIA CAM including gesture controls, ambient optimization and Google meet etc.
11. Create your own cinema at home with exceptional visual and audio experience with Dolby Vision, Dolby Atmos, IMAX Enhanced and Netflix Adaptive Calibrated Mode
12. Enjoy picture and sound in complete harmony as screen is the speaker with Acoustic Surface Audio+ and XR Surround with 3D surround upscaling
13. Supreme pictures and sound in every environment with Ambient optimization, Light sensor and Acoustic auto calibration technology
14. A80L series is designed to perform in the toughest conditions with the XR protection PRO
15. Easily immerse yourself into the picture with the minimum ‘One Slate’ design and the ‘Metal Flush Surface’ bezel
16. Designed with the environment in mind
Price, Availability and Introductory offer:
Model
Best Buy (in INR)
Availability Date
XR-55A80L
To be announced
To be announced
XR-65A80L
349,900/-
5th May 2023 onwards
XR-77A80L
To be announced
To be announced
XR-83A80L
To be announced
To be announced
This will be available across all Sony Centers, major electronic stores and e-commerce portals in India.
As a part of the introductory offer, customers can now upgrade to their television viewing experience to new BRAVIA XR 65A80L OLED and avail an instant cashback of up to Rs.12,500/-. Apart from this, Sony is also offering a special two-year warranty on purchase of 65A80L OLED.
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