1 February; 2023: The Board of Aditya Birla Fashion and Retail, at its meeting held today, inducted Ms. Ananya Birla and Mr. Aryaman Vikram Birla as Directors. Ms. Ananya Birla and Mr. Aryaman Vikram Birla come with rich and varied experience straddling entrepreneurship and business building. The board believes that ABFRL will benefit from their new-age insights and business acumen.
Commenting on their appointment, Mr. Kumar Mangalam Birla, Chairman Aditya Birla Group said, “Aditya Birla Fashion and Retail has built a formidable portfolio of fashion brands across multiple categories and formats, covering all major segments of Indian apparel market. In the last few years, the company has entered multiple new emerging segments such as Ethnicwear— including partnerships with Indian designers, luxury, sportswear and new age businesses through its digital venture TMRW. The ABFRL platform is now poised for a new wave of exponential growth. Ananya and Aryaman’s exceptional individual achievements in their chosen fields and early success with their independent entrepreneurial ventures set them up well for larger responsibilities. Their nuanced understanding of new-age business models and emerging shifts in consumer behaviour will infuse fresh energy to the board of ABFRL. He added, “Ananya and Aryaman are firmly rooted in the group’s values and passionately believe in the group’s purpose. I am confident that they will build on the group’s rich entrepreneurial traditions and successful track record in creating sustained stakeholder value.”
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